Non-Bad Ad Friday #9

Enough about Copywriting. This is for the Designers & Art Directors (but CWs will love it too).

Back in September 2020, Wix launched a new custom typeface, Madefor. They made this cool A-Z “hands” video to promote it. Vimeo’s staff just got wind of it. Thanks to Chris from the Weekly Dish for the tip.

PREVIOUSLY: Non-Bad Ad Friday #8—Volvo shows other brands how to do an effective, honest “Purpose” ad.