The cRaZy World Of Japanese Advertising.

狂気の日本 (CRAZY JAPAN), Part One.

I’ve been collecting Japanese commercials for 20 years. The country has made WTF into an art form. Their ads defy criticism. Because they defy logic. I preach here about the power of the unexpected visual. Well, “unexpected” doesn’t quite cover the visuals you’ll see below. “WTFH” best explains them.

Five spots below. Ten more coming next week. To see them all, buy your subscription here.