How to Make Great Creative Content in Nine Not-So-Easy Steps.

CONTENT. CONTENT. CONTENT. The three most important words in Content Creation.

I get asked this a lot these days, especially by young “content” managers: How do you do that mysterious “concepting” that you old-school ad guys do, Mad Man Copyranter?

Drink rye, smoke Camels and write on an IBM Selectric? Lazily piggyback onto any and every trend and hashtag? Sit around a room with everybody in the company including the Chief People Officer because you don’t want to hurt his/her feelings and “brainstorm”? Maybe. No. And, Hell no.

This light bulb represents YOU after reading my nine-step process.

Here’s how: It’s my proprietary Copyranter Creative Process Disruption Talk™. You “content” people will now learn some of the closely held secrets of traditional (as in, superior) ad creatives.

Nine steps, 600 info-packed words. And it’s for paid subscribers only. Please click here to buy a subscription.