Here's What Ad Agencies Will Look Like In 2030.
I have seen the future. It is not you. It is not me.
Are you an aspiring 15-year-old copywriter, art director, or (gag) account executive? First, nice career choices, stupid-heads. Second, you should know that in 2030, ad agencies are going to look and function a lot differently than they do now.
Not that long ago there was one kind of ad agency. Now, you have digital, in-house, programmatic, “experiential”, content, interactive, PR, and AI agencies. You have “cagencies” (consultant+agency). Even Matthew Fucking McConaughey is an ad agency (his accounts: Wild Turkey, Lincoln).
What about seven years from now? Please buy a subscription here (less than $1 a week) to find out.