Copyranter Two Point Zero

Copyranter Two Point Zero

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Copyranter Two Point Zero
Copyranter Two Point Zero
Did You See The Biggest Ad Placement Gaffe Of The Year?

Did You See The Biggest Ad Placement Gaffe Of The Year?

I'm calling it now.

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Copyranter
Oct 04, 2024
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Copyranter Two Point Zero
Copyranter Two Point Zero
Did You See The Biggest Ad Placement Gaffe Of The Year?
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Subway posters. Videos. Billboards. Sometimes, you just can’t control what your ad sits/plays next to.

Above, one of the most famous placement fails, from 2009, via The Daily Mirror. ASDA is a big brand in the UK. I’m sure they got make-up media. But that arrow. Ouch.

Copyranter Two Point Zero is a reader-supported publication. I’m slowly partially reinstating the paywall. It’s $40 dollars a year.

There are also a lot of Photoshopped fake placement fails, mostly involving billboards.

These two unintentional Abe headshots are not fake; I took the photos in 2012.

But the below newspaper placement, from this Summer, really should have been avoided. How could a managing editor miss this? Or, maybe they had a vendetta against the advertiser.

I don’t know. I do know you have to buy a subscription (here) to see this unforgivable gaffe.

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