Discover more from Copyranter Two Point Zero

The site where bad ads go to die. Best Ad Critic In The World™. I obsessively cover advertising creativity past, present, and future. Also, a copywriter/creative director with 30+ years experience. Yes, I've won lots of awards. Who gives a fuck.

Over 1,000 subscribers

Best Ads Of The Last 20 Years: #10

Remember when EVERY Nike ad was good?

Copyranter

May 1, 2022

Nike used to make very good commercials, one after another. They didn’t make “purpose” ads or “empowerment” ads. They made smart, fun, creative ads that sold their fucking shoes.

Title of this 2005 spot could be: Man Chases Dogs; Dogs Chase Man. It ends well for the man, not so well for the hot dog cart.

The spot was shot in Lisbon. The track is “Balkans Hotstep”. Ad agency: Wieden & Kennedy, Amsterdam. Thanks again to Chris Bodenner from the Weekly Dish for the tip.

Don't miss a post Subscribe for Free.