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Best Ads Of The Last 20 Years: #10

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The site where bad ads go to die. Best Ad Critic In The World™. I obsessively cover advertising creativity past, present, and future. Also, a copywriter/creative director with 30+ years experience. Yes, I've won lots of awards. Who gives a fuck.
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Best Ads Of The Last 20 Years: #10

Remember when EVERY Nike ad was good?

Copyranter
May 1, 2022
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Best Ads Of The Last 20 Years: #10

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Nike used to make very good commercials, one after another. They didn’t make “purpose” ads or “empowerment” ads. They made smart, fun, creative ads that sold their fucking shoes.

Title of this 2005 spot could be: Man Chases Dogs; Dogs Chase Man. It ends well for the man, not so well for the hot dog cart.

The spot was shot in Lisbon. The track is “Balkans Hotstep”. Ad agency: Wieden & Kennedy, Amsterdam. Thanks again to Chris Bodenner from the Weekly Dish for the tip.

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It must be the shoes.

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Best Ads Of The Last 20 Years: #10

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Best Ads Of The Last 20 Years: #10

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Achuthan Kannan
May 2, 2022Liked by Copyranter

Love the double twist. Most creatives would have stopped at the sauce. Letting the cart go into the sea was killer

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Achuthan Kannan
May 2, 2022

Been looking for “This is a lesson in Intimidation” spot , if you have. A link do post

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